JOHANNA BRAMBLE LUXURY BRAND

Artfully handwoven textiles. Black owned luxury brand.

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    JOHANNA BRAMBLE LUXURY BRAND

    Johanna Bramble’s black owned luxury brand creates hand woven textiles from Senegal. She expresses the art of handweaving as the ‘rhythm of the soul’. Based in Dakar, Johanna Bramble collaborates with traditional Senegalese weavers and contemporary African designers who are passionate about their craft. One unique feature of Senegalese weaving, is the presence of two people: a weaver and an assistant. This skill is usually passed down from generation to generation. The rhythm of the weaving that is produced by the coordination between the two individuals is an integral aspect of the creation process. The result are textiles with complex and intrinsic patterns and color variations. This black owned luxury brand prioritizes creating conditions for sustainable development, growth, and diversification of Senegalese exports. As the founder, Johanna Bramble believes in the empowerment of the women of Africa. “In my workshop, we manufacture mainly hand-woven textiles, with the traditional weaving of the Manjaks, from master weavers of Casamance in southern Senegal or Guinea-Bissau,” she says. The base of Johanna Bramble’s textiles are always cotton, and into that many other mediums are introduced. The black owned luxury brand uses silk, linen, nylon, cashmere, viscose, copper and audio tape for a variety of products over the years. The deeply handwoven fabrics create a harmonious balance between tradition and modernity, softness and volume.