A CREATIVE OASIS FOR MAASAI WOMEN
In Maasai, an East African region on the border of Kenya and Tanzania, women use jewelry as a method of self expression. The mighty Maasai women are globally known for their stunning, handcrafted beaded jewelry. The uniquely created pieces are not only visually striking, they often leave hints for any passerby of a Maasai woman’s age and social status.
JEWELRY AS SYMBOLS
For centuries, Maasai women have created exquisitely designed, beaded jewelry collections. For special occasions, Maasai women will wear culturally-related pieces, such as the elaborate piece a woman wears on her wedding day. Even the colors of the beads hold a specific symbolic meaning. For example, red represents bravery, unity, and blood while white symbolizes peace, purity, and health.
KEEPING TRADITIONS ALIVE
Sidai Designs, a Tanzania-based jewelry and home decor company, partners almost exclusively with Maasai women to keep the remarkable tradition of beaded jewelry making alive. Sidai, which means beautiful in the Maasai language of Maa, serves as a creative oasis for women to find empowerment in crafting these uniquely-designed pieces.
BEAUTIFUL & THOUGHTFUL CREATIONS
Sidai Designs offer quality pieces that masterfully mix modern designs with the century-long tradition of Maasai beaded jewelry. Founders Becky and Eszter, keep their creations both culturally inspired and environmentally conscious. They use a balanced combination of upcycled and luxurious materials to create gorgeous pieces that make up their collections. Such as Glass beads from Czech Republic introduced to the Maasai in the 19th Century by Arab traders, 24K gold plated luxury Japanese glass beads and 14K gold chains made in USA.
ONE OF A KIND LOCAL INSPIRATIONS
The use of tradition and muses, such as elderly Maasai women or the desert climate of the Maasai sub-region, helps cultivate the distinguished designs of Sidai’s collections. Shop 54kibo’s curated selection today and continue to inspire others with your one-of-a-kind handmade, beaded jewelry piece!
Read more about Simone Brewster and her designs.